Convert Your Web To Any Mobile Devices

General Smartphone Usage

Smartphones have become an integral part of users’ daily lives. Consumers use smartphones as an extension of their desktop computers and use them as they multi-task and consume other media.

• 81% browse the Internet, 77% search, 68% use an app, and 48% watch videos on their smartphone.
• 72% use their smartphones while consuming other media, with a third while watching TV.
• 93% of smartphone owners use their smartphones while at home.

Action-Oriented Searchers

Mobile search is heavily used to find a wide variety of information and to navigate the mobile Internet.

• Search engine websites are the most visited websites, with 77% of smartphone users citing this, followed by social networking, retail and video sharing websites.
• Nine out of ten smartphone searches result in an action, such as purchasing or visiting a business.
• 24% recommended a brand or product to others as a result of a smartphone search.

Local Information Seekers

Looking for local information is done by virtually all smartphone users and consumers are ready to act on the information they find.

• 95% of smartphone users have looked for local information.
• 88% of these users take action within a day, indicating these are immediate information needs.
• 77% have contacted a business, with 61% calling and 59% visiting the local business.

Purchase-driven Shoppers

Smartphones have become an indispensable shopping tool and are used across channels and throughout the research and decision-making process.

• 79% of smartphone consumers use their phones to help with shopping, from comparing prices and finding more product information to locating a retailer.
• 74% of smartphone shoppers make a purchase, whether online, in-store, or on their phones.
• 70% use their smartphones while in the store, reflecting varied purchase paths that often begin online or on their phones and bring consumers to the store.

Reaching Mobile Consumers

Cross-media exposure influences smartphone user behavior and a majority notice mobile ads, which leads to taking action.

• 71% search on their phones because of ad exposure, whether from traditional media (68%), online ads (18%), or mobile ads (27%).
• 82% notice mobile ads, especially mobile display ads, and a third notice mobile search ads.
• Half of those who see a mobile ad take action, with 35% visiting a website and 49% making a purchase.

Increase Your Daily Traffic With up to 20%

The reports show that those who have converted their website into a mobile one noticed an increase of their traffic by 20%.

Get a Higher Position in Google

The classic search engine optimization battle is tight, while for mobile web, it’s just at the beginning.

Now is a good time for you to make a mobile website because when visitors use Google from their mobile device, they first see mobile-optimized websites and only after that the normal ones.

The Mobile Web Will Overtake the Native One Within 2 Years

Mobile phones are everywhere. 5 billion out of the world’s 6.7 billion people are mobile users, and 8 out of 10 people use the Internet via cell phones on a daily basis.

One out of every seven minutes of media consumption takes place on mobile.

Build a mobile website and give your readers a positive experience.

Users Expect Their Mobile Experience to Be as Good as Their Desktop Experience

• 71% of users expect a mobile website to load as fast as a desktop website.
• 60% of users expect a mobile website to load in 3 seconds or less.
• 78% will retry a site 2 times or less if it does not load the first time.

A Poor Mobile Website Experience Can Cost You Customers

• 57% would not recommend a business with a bad mobile site.
• 40% have turned to a competitor’s website after a bad mobile experience.
• 23% have cursed at their phone when a site doesn’t work.

Apps Are Great, but Many Choose Mobile Websites for Shopping

• 81% of users prefer mobile websites to apps for researching prices.
• 79% prefer mobile sites for product reviews.
• 63% prefer mobile sites for purchasing.

You Can Improve Online Purchases With a Mobile-Friendly Website

• 70% of mobile users have compared product prices on their phones.
• 65% have read product reviews on their phones.
• 50% of mobile searches can lead to a purchase.

Be There for Your Readers—Mobility Is Accessibility

Your readers are hungry for the latest updates, everywhere they are, at all times. By making a site mobile-friendly you can quench their hunger and make them come back.

A regular website may load on smartphones, but because of its small screen size, users are constrained to constantly zoom in and out. This experience is frustrating. Make them feel positive.

Convert your website for mobile devices and you will obtain a higher position in Google, be accessible to more readers, and step ahead of your competition.